Hillary Clinton’s Twitter Account Breakdown

Hillary Clinton’s Twitter Breakdown

We analyzed the habits and tweets of the extremely popular Hillary Clinton (@HillaryClinton) by analyzing the data looking for trends and insights. In total we examined the last 1000 tweets between October 28, 2017 and May 16, 2019. All times in this article are in Pacific Daylight Time.

The account dates back to April 2013.

This re-tweet by @HillaryClinton was the most popular of all the retweets

Weekly Usage

HillaryClinton’s top day to tweet is Tuesday and the most active hour is 6 a.m. For the period we examined, the busiest date was November 6, 2018, with a total of 21 tweets.

Weekday/hourly Twitter habits of @HillaryClinton
Weekday/hourly Twitter habits of @HillaryClinton

© 2019 Media Gazelle Inc.

Day of week chart for @HillaryClinton
Day of week chart for @HillaryClinton

© 2019 Media Gazelle Inc.

Analyzing all 1000 tweets, Hillary Clinton tweeted on average every 14 hours, impressive by any measure. Sunday and Saturday each had five percent or less of the action.

Looking back 30 days from the most recent tweet (posted May 16), we can generate this chart showing Hillary Clinton the tweet frequency.

@HillaryClinton%27s Tweet Frequency
@HillaryClinton’s Tweet Frequency

© 2019 Media Gazelle Inc.

Most Liked and most retweeted Tweet

Let’s Play Tag

Top tags used by Hillary Clinton were #FamiliesBelongTogether (used nine times), #GivingTuesday (used six times) and #ElectionDay which was also detected six times.

@HillaryClinton%27s hashtag usage
@HillaryClinton’s hashtag usage

© 2019 Media Gazelle Inc.

Be a leader, not a follower

@HillaryClinton follows 797 other users. Hillary Clinton has an incredible amount of followers (24,520,366 and counting). The most retweeted user was @IndivisibleTeam (15 times).

Retweets by @HillaryClinton
Retweets by @HillaryClinton

© 2019 Media Gazelle Inc.

Fairly Unscientific Insights

This is where we surrender to speculation about @HillaryClinton. Just for fun.

  • 1.15 percent of the 87 tags had a number of upper and lowercase inconsistencies.This is a very consistent tagger that takes great care to get things right.
  • Most tweets were sent during the workdays (93 percent), Monday to Friday, and just 7.50 percent on weekends. This account is most likely used for work.
  • Only missing 5 days over the past month, Hillary Clinton is using twitter almost daily.
  • Assuming each tweet takes thirty seconds to type and send on average, then we can deternine the time spent tweeting over a one-month period is 26 minutes (30 seconds times 30 days times 1.77 tweets per day). If we furthermore assume that before the actual tweet takes place, two minutes of thought are spent in deep deliberation about how to phrase it and possibly locating the perfect image, then the total amount of time spent tweeting per month and thinking about tweeting is 2 hours, 12 minutes.

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